DABYTE INDEX · HEAD-TO-HEAD
Salesforce vs Zapier: which is more visible in AI answers?
Answer. Salesforce is more visible — 25.0% share of answer against 21.9% for Zapier, a gap of 3.1 points in the DABYTE AI Visibility Index (2026-11-02). Salesforce ranks #4, Zapier ranks #5 of 20 tracked brands.
Measured · panel of 16 prompts · methodology
Side by side
| Engine | Salesforce | Zapier |
|---|---|---|
| ChatGPT | 31.2% | 37.5% |
| Perplexity | 18.8% | 6.2% |
| Overall | 25.0% | 21.9% |
| Rank | #4 | #5 |
| Quadrant | Visibility gap | Visibility gap |
Visibility is not market share: it measures whether an engine names the brand when a buyer asks the category question, nothing more.