DABYTE INDEX · HEAD-TO-HEAD
HubSpot vs Notion: which is more visible in AI answers?
Answer. HubSpot is more visible — 29.1% share of answer against 27.2% for Notion, a gap of 1.9 points in the DABYTE AI Visibility Index (2026-09-07). HubSpot ranks #3, Notion ranks #4 of 20 tracked brands.
Measured · panel of 16 prompts · methodology
Side by side
| Engine | HubSpot | Notion |
|---|---|---|
| ChatGPT | 25.0% | 37.5% |
| Perplexity | 25.0% | 18.8% |
| Gemini | 37.5% | 25.0% |
| Overall | 29.1% | 27.2% |
| Rank | #3 | #4 |
| Quadrant | Visibility gap | Visibility gap |
Visibility is not market share: it measures whether an engine names the brand when a buyer asks the category question, nothing more.